Stop Saying ‘Serial’ Is Going To Save Podcasting, Because It Will Not

“Even if the hype for this show grows to a level where it brings podcasts exposure to a new audience segment perhaps even more sizable than that of current core podcast devotees, there’s little else like ‘Serial’ for this wave to listen to that will keep them around to sample more content.”

source ArtsJournal http://ift.tt/1A7upNI

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