SoCal Arts Groups Courting A New Donor Source: Chinese-Americans

“With a median income that exceeds the national average, and a cultural heritage that prizes the arts, it’s little wonder that Chinese Americans would be seen as a promising source of donations. But there are challenges. Many wealthy Chinese Americans are immigrants who don’t have strong connections to L.A.’s cultural institutions. … [And] for wealthy Chinese Americans living in L.A., arts philanthropy is a relatively new concept.”

source ArtsJournal http://ift.tt/1Ew9RAi

Posted in: Dance news