How YouTube Is Redefining Celebrity

“In its 10-years of existence, YouTube has evolved from a playground for kitty videos to a $20 billion visual menagerie. Along the way, it’s also become an incubator for a new type of celebrity — a digital Brat Pack that’s leveraging smartphone stardom to write books, drop albums, design products and break into Hollywood.”

source ArtsJournal http://ift.tt/1LFQHfb

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