The Most Anticipated New Restaurant In Providence Turned Out To Be An Art Project Satirizing Foodie Culture

Lura Cafe “would be a refuge for diners in the know, serving modern takes on cafe classics – all local, all organic, all certified GMO-free. It was upscale and casual, timeless and avant-garde. … It announced itself – as all similarly accoutred restaurants must – with a social media blitz, featuring sans serif lettering, sunny high-angle shots of brunch dishes, even a breathless write-up in the New York Times. It was also totally fake.”

source ArtsJournal http://ift.tt/1MYONVF

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